01PPC management with the plumbing included
Most PPC management services stop at the ad account. As a performance marketing agency we own the whole path: PPC campaign setup, paid search management and paid social advertising, plus the tracking and pages that decide whether any of it converts. That is what full-funnel advertising means when a digital advertising agency can actually write code.
02Meta ads that report honestly
Meta ads management across Facebook and Instagram — Facebook advertising services, Instagram ads management, and structures built for the objective rather than for a screenshot. Meta ads for ecommerce with a clean catalogue feed, or Meta ads for lead generation where the form quality matters more than the volume. As a Facebook ads agency our first job is usually fixing attribution, because most accounts are flying on bad data.
03Google, across the whole surface
Google Ads management services covering Google search ads management, Google display ads management, Google Shopping ads management and YouTube ads management. As a Google Ads agency we care most about search term hygiene and negative keywords — the unglamorous work that quietly stops a third of the budget leaking. Running Meta and Google ads together lets us see which channel is genuinely creating demand and which is just harvesting it.
04Tracking that survives iOS, ad blockers and consent
Meta Pixel setup and configuration, Facebook Conversions API integration and server-side tracking setup, so conversions still report when the browser refuses to help. Google Ads conversion tracking and UTM tracking setup done consistently, feeding marketing attribution setup you can trust. Paid ads reporting and analytics that show what each rupee returned, not a dashboard of impressions.
05Creative, pages and the tests between them
Ad creative testing and structured A/B testing for ads, run as real experiments rather than swapping images and hoping. A landing page for paid ads is a different object from a homepage — conversion-focused landing pages built to load fast and answer one question. Retargeting campaign management, remarketing ads management and lookalike audience targeting to work the rest of the funnel.
06Optimising for money, not metrics
ROAS optimization services and cost per lead optimization against your real margins, not blended averages. An ad account audit first if you have existing spend — it usually pays for itself. Then ongoing ad campaign optimization and ad budget management, with a clear view of when you can scale ad spend profitably and when more budget just buys worse customers. Revenue-focused ad management means we will tell you to spend less when that is the truth.
07Who we run ads for
Ecommerce PPC management where margin and catalogue size drive the structure, SaaS paid advertising with a long trial-to-paid cycle, B2B lead generation ads judged on qualified pipeline, and local business ads management where a radius and a phone call are the whole funnel.
08How the engagement works
A management fee plus your ad spend, never a percentage that rewards us for spending more of your money. You can hire PPC specialist time directly, run a dedicated paid ads team, or use us as a paid ads consultant to audit and advise while your team executes. As a paid ads agency USA, UK and EU accounts are all in scope.
